Video Spokesperson for B2B
The guides we've written for teams hiring a presenter, from what it costs to how to audition one.
Eric Presnall presenting the VideoRep explainer.
Guides for Hiring a Presenter
This hub is for teams that need someone on camera who isn't the founder. I'm a video spokesperson, with 1,000+ videos for 250+ B2B brands and Top 1% in 8 video categories.
Start with the cost guide if you're setting a budget, or the hiring playbook if you're comparing presenters. When you want to see how a project runs from script to final edit, the spokesperson service page walks through it.
Clients stress over background and wardrobe. One even had me put glasses on for a video. It does absolutely nothing for the believability. What makes videos fail is not focusing on the messaging: the goals it needs to accomplish, who it's for. That'll make or break it.
From Budget to Booking a Presenter
Three published pieces first, then three service pages.
How Much Does a Video Spokesperson Cost?
The three price tiers, where the money goes, and the usage and AI questions to ask.
What Is a Talking Head Video?
The plain definition, talking head vs animation, and how to make one people finish.
The B2B Video Spokesperson Hiring Playbook
Market rates by tier, ten red flags in reels, a casting brief and likeness clauses.
Video Spokesperson Service
The service itself: a presenter you approve, plus the team that writes the script and edits the video.
Talking Head Video Production
The most common spokesperson format, one person speaking straight to camera.
Corporate Video Production
Company videos fronted by a spokesperson, filmed remotely with no crew on site.
A Recurring Presenter Slot for Buildium
Buildium publishes educational explainers for property managers on its YouTube channel. I film to their script and guidelines and send the files back in 1 to 3 days, and their own team owns the edit.
Need a Presenter for Your Next Video?
Book a free fit call with your script or brief, and you'll get a quote within 24 hours.