Multiple actors in. Zero usable footage out.
Meltwater's ABM campaign was stuck behind a casting problem. The brand strategy team had gone through multiple actors and freelancers, hoping one would deliver footage they could actually use. None had. The footage kept coming back unusable, and the campaign kept slipping.
Daniella Sampson, Director of Brand Strategy, needed a presenter who lands it on the first try. Not five rounds of revisions. Not another wasted week. Tape that works.
Two videos, cut-down variations, usable from the first take
We delivered two ABM-focused videos with multiple cut-down versions for placement testing. I presented both, same tone, brand-aligned from the first take. Daniella's team got files they could ship, not files they had to redo.
"Eric was absolutely amazing. First off his professionalism was impressive. He was super responsive, willing to collaborate and overall just a very easy to work with freelancer. He also did an AMAZING job. So talented!"
Daniella Sampson. MeltwaterThe footage worked. The campaign moved. More is planned.
After multiple failed actor attempts, Daniella's team finally had usable ABM assets. The footage worked. The campaign moved.
Daniella's note in the testimonial cuts straight to it: 'We tried multiple actors with footage that was not usable. He is the real deal.' And she was already planning the next project before this one closed.